Blue World Voyages will launch the world’s first cruise line fully dedicated to active, athletic and healthy lifestyles in summer 2019. The 350-guest sports and wellness-centered ship will introduce “active lifestyle cruising” as a new niche in the worldwide specialty cruise segment. With the global wellness industry now worth $4.2 trillion and wellness tourism currently experiencing more than double the growth rate of general tourism at 6.5 percent annual growth, Blue World will meet the growing demand of travelers who want to stay healthy and active while on vacation.
“Blue World Voyages was created for health-conscious individuals, sports and fitness enthusiasts, and those in search of personal improvement,” said Gene Meehan, chairman and founder of Blue World Voyages. “Our focus on active lifestyle cruising is not an option or an add-on; it forms the core of our overall cruise travel experience, deeply embedded in every aspect of the product, from ship design and onboard programs to dining options and itineraries.”
The new line's first ship will dedicate one entire deck to sports, exercise and wellness, outfitted with golf and soccer simulators, batting cages, a functional training center, yoga, spinning and TRX studios. A second full deck will be dedicated to spa and rejuvenation. With what it claims will be the largest per guest spa afloat, Blue World says its new ship will feature a relaxing therapy tub, indoor and outdoor treatment rooms, solarium, and three pools, including, when docked, a seawater lap pool that will be lowered directly into the ocean adjacent to the vessel (see picture above). Also offered will be locally-sourced farm-to-table cuisine and active shore excursions, including snorkeling, scuba diving, hiking, kayaking, biking, running and more.
There will be 26 luxury one- and two-bedroom residences, sold under the direction of Co-Founder Fredy Dellis, former president and CEO of the World at ResidenSea. The inaugural season will begin with cruise of the Mediterranean, including Italy, Greece, Spain, France, Portugal, Corsica and Croatia. With a smaller, more intimate vessel, Blue World say it will take guests to ports that larger cruises cannot. For a virtual tour of the ship, click on Blue World Voyages.